A Comprehensive 5-Step Business Plan for the Creative Rebel

Every coach needs to have their own business plan model, based on other well-established models as well as personal experience.

But let's face it, even though well-established and well-proven, not every business plan or marketing strategy or blueprint of any kind is going to fit YOU - your personality, your needs, your struggles, and your goals.

As I keep saying, we are all different and therein lies the opportunity to create something that is authentic, that STANDS OUT in a sea of sameness.

So here I am, giving you the very basics of my business plan for creative rebels. Because I can't let you be confused by the many models that don't apply to you. Because I want to make this journey as joyful as it is challenging. 

Now grab pen and paper, and start brainstorming...

What helps you STAND OUT - your Core Message, Unfair Advantage, and Mission Statement.

Let's get some things clear...

People throw all kinds of words and phrases around, and I just want to simplify things for myself - and for you - because being confused is no way to run a brand - or a business - now is it? So let's make things simple...

There are 3 elements that will distinguish you from your competitors.

(Usually, I don't even care about competition because I have done many collaborations with supposed competitors of mine, but let's say you want to STAND OUT in your industry. That means comparison is needed.)

And the 3 elements are...