How to Give Value Without Being An Expert (Anyone Can Do This)

How to Give Value without Being an Expert | Violeta Nedkova

Ever wanted to write about something but stopped yourself? Maybe you weren't inspired enough or knowledgeable enough or maybe... you're not an "expert" on it.

Reading this piece by Jeff Goins - "Not an expert? Teach what you know anyway." - reminded me of a kind of value that I enjoyed giving people long before I became an expert in anything. In fact, I don't ever feel like an expert and generally avoid that word because it sounds stuffy and out of context. I mean, isn't it all about learning? And if it is, how do we ever reach a point when we stop doing it?

I don't buy it. Saying "expert" is like saying unicorn or maven. 

But here's the good news. There are so many ways you can be giving value RIGHT NOW if you weren't worried about being an expert in everything you blog/teach/talk about. And there's a certain amazing kind of value that requires ZERO EXPERTSHIP.

You heard me! Wanna know what it is?

Journey Writing

I'm not sure how others call it, but this is the name I stamped on it. It's something I've been doing for quite a while and let me tell ya, it draws people like crazy!

Think of the pieces you're really excited about. Now think about the people who write them. Are they the kind of people who never admit to make mistakes and are always super composed. Nope.  They learn as they go, they are vulnerable, and they are not afraid to showcase their mistakes and their humanity. And luckily for you, they decide NOT to keep the lessons to themselves but share them in writing. That's where "journey writing" comes from - it's when people write about their journey.

And it's not just writing, some people make videos of their progress and the things they learned in the process. They try something and fail, then tell you about it, so you don't have to make the same mistake. You might have seen some journeys around - From Aha to Oh Shit by Groove, Project Galaxy by Jason Zook, Deviate & Flourish, etc. 

Journey writing is not about sharing your expertise, but about being yourself and owning it. Which takes a lot of courage. (It's like hanging your underwear in public.)

So why not take a note from these brave souls and start your blogging/vlogging/podcasting career? Better yet, start it TODAY and share everything you're learning along the way because I bet it's a lot, and you don't even know it.

P.S. If you're really worried, start small. Try journey tweeting!

There is no "how to".

(Even though the title said there is. Whoopsies.)

I usually add a section with a step-by-step process, but... this time there's no wrong way of doing it. As long as you're being transparent, honest, and your focus is on the lessons learned, not just the results, you're doing great.

There are a lot of people who are shying away from writing because they feel inferior to the experts. They're missing out and the world is missing out!

Besides, how do you think the expert started out?

In many ways, journey writing breeds more trust and respect than any other type of writing (tweet it). At least that's my experience. I deeply admire anyone who's so open about their failures and successes, and I've never gotten anything other than deep gratitude from the people who have read my journey pieces. Moreover, journey pieces inspire us to take action. And that's exactly what most of us need - a kick in the pants.

Be the inspiration, not the perfectionist or the "I'm not there yet" person.

OK? Now tell me...

Who is your favorite journey writer? Have you written any journey pieces? Let me read them!

Violeta Nedkova

Violeta Nedkova is a multipassionate marketer who loves helping people. She talks and writes about marketing with purpose and personality because it's so much better than traditional marketing.